Seascape Capital

Financial Services Marketing

About Seascape Capital

Seascape Capital is a leading provider of note acquisition services, purchasing real estate and business notes. Their expertise in this field allows us to provide our clients with a streamlined and efficient process for acquiring these financial instruments, representing outstanding loan balances. Seascape Capital pride itself on its ability to navigate the nuances of real estate and business notes and deliver exceptional returns for our investors. After using other PPC companies in the past and experiencing lackluster results, Seascape Capital reached out to Metalogic Design to implement its mortgage lead generation strategies, including PPC Services, Landing Page Designs, and Local SEO services to continue providing investors with reliable and profitable investment opportunities while ensuring a smooth and satisfactory experience for all parties involved.

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How We Helped Seascape Capital Increase Their Total Leads By 266%

Seascape Capital, a prominent mortgage brokerage firm, embarked on a mission to identify a trusted and skilled local expert in financial services marketing. Their quest led them to discover MetaLOGIC, a renowned Google Partner with a track record of delivering exceptional results in this niche. Following an initial consultation with our team, Seascape Capital swiftly recognized that we were the ideal partner to assist them in achieving their digital marketing objectives.

Financial Services Marketing Strategies

Built for B2C Services

At Metalogic Design, we go beyond generating superficial leads. Our focus is on delivering tangible results for B2C service companies — driving qualified engagements that convert to real business impact.

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Honestly, I consider him part of my Team as well, he really cares about our success. As we grow, he will grow with us. I’m excited about the journey and future with Mike and his Team at Metalogic! If you’re looking at Internet Marketing for your business, simply put he’s the best!

Chris Chustz

Owner, Family First Mortgage

Seascape Capital's Journey

The Challenge

Seascape Capital, a prominent player in the mortgage note buying industry based in Phoenix, AZ, aimed to elevate their online presence and extend their reach to a wider audience seeking their specialized services. Their goal was to significantly enhance lead generation while establishing a strong digital footprint.

Why Metalogic Was Hired

Seascape Capital, in pursuit of digital marketing expertise, chose Metalogic Design to tap into the potential of Google Ads PPC for financial services marketing. They acknowledged our proficiency in designing highly targeted ad campaigns that consistently yield results, cementing our status as their trusted partner for effectively reaching potential clients and fueling their business growth.

The Plan

In response to Seascape Capital’s objectives, we devised a comprehensive plan centered around harnessing the potential of Google Ads PPC. Our strategy involved creating tailored ad campaigns that would resonate with the specific needs and interests of their target audience, compelling them to engage and take action.

Set Up

Through close collaboration with Seascape Capital, our team meticulously designed Google Ads PPC campaigns that were precisely crafted to attract individuals seeking mortgage note buying services in the Phoenix, AZ area. Our ad messaging was carefully curated to convey Seascape Capital’s expertise and commitment, driving relevant traffic to their website and generating valuable leads.

Financial Services Marketing Strategies

The Result

Through our collaboration with Seascape Capital, the results have been remarkable. Our strategic Google Ads PPC campaigns led to a substantial 266% increase in total leads, highlighting the success of our targeted approach. Additionally, a remarkable 200% surge in website traffic underlines the effectiveness of our engagement-driving campaigns. Impressively, our efforts garnered over 1.9 million impressions, showcasing the extensive reach achieved.

Powered by Metalogic Design’s expertise in Google Ads PPC, Seascape Capital’s online reach, lead generation, and industry dominance have been significantly elevated.

How We Did It

Our Google Ads PPC campaign delivered outstanding results for Seascape Capital. Through extensive keyword research and ad optimization, we crafted targeted ads that attracted the right audience to their website.

Conversion Tracking

By implementing advanced tracking tools and analytics, we provided Seascape Capital with valuable insights into user behavior and optimized their marketing efforts, resulting in enhanced ROI and higher customer retention rates.

Phone Call Tracking

By capturing crucial data like call duration, caller’s location, and the source of the call, we gained valuable insights to who is calling, how long the call was, and what keyword led to the call.

Segmented Audiences
We divided our client’s target audience into distinct groups based on demographics, behaviors, and interests. This allowed us to deliver highly personalized and relevant content to each segment, maximizing engagement and conversions.