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The Google Ads Ultimate Playbook – Volume 1 : Keywords

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Whats in the guide

“The Ultimate Google Ads Playbook: Volume 1 Keywords” is a comprehensive guide that covers everything you need to know about keywords in Google Ads. Here’s a look at what you can expect to find inside:
  • An introduction to the Google Ads auction process: Learn how the auction works and what factors determine which ads are shown to users.
  • A deep dive into keyword match types: Discover the different types of match types available in Google Ads and how to use each one to your advantage.
  • Strategies for targeting high-intent customers with negative keywords: Learn how to use negative keywords to eliminate irrelevant traffic and focus your ad spend on customers with high purchase intent.
  • A guide to creating effective keyword lists: Find out what makes a good keyword and how to build keyword lists that will help you achieve your advertising goals.
With easy-to-understand explanations and real-world examples, “The Ultimate Google Ads Playbook: Volume 1 Keywords” is the perfect resource for anyone looking to improve their Google Ads performance. Whether you’re new to Google Ads or an experienced advertiser, you’ll find valuable insights and strategies in this guide.

About the authors

At Metalogic Design, we are dedicated to driving results for your business. Our custom-built pay-per-click campaigns and high-converting landing pages are designed to maximize the return on your investment. With robust analytics and ongoing testing, we continuously optimize your metrics to ensure that you are getting the most out of your PPC advertising.

Our focus on improvement means that we are always looking for ways to improve your conversion rates, quality scores, and click-through rates, so that you can see real growth and success. We believe in full transparency and operate with no contracts, so you can feel confident that you are getting the best possible service from us. With a proven track record, we are confident that we can help you achieve your goals and take your digital marketing to the next level.

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